Funlab
Funlab is Australasia’s largest fun company provider, with eight brands and over 40 locations across Australia and New Zealand.
We connect, create, and curate intelligent experiences that empower individuals, build brands, and transform businesses.
We are Merkle, the customer experience company.
Merkle, a dentsu company, is a leading data-driven customer experience management (CXM) company that specialises in the delivery of unique, personalised customer experiences across platforms and devices.
For more than 30 years, Fortune 1000 companies and leading nonprofit organisations have partnered with Merkle to maximise the value of their customer portfolios. The company's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalised marketing strategies. Its combined strengths in consulting, creative, media, analytics, data, identity, CX/commerce, technology, and loyalty & promotions drive improved marketing results and competitive advantage.
Merkle has more than 16,000 employees in 30+ countries throughout the Americas, EMEA, and APAC.
In particular, we've had incredible feedback from one of our major partners, Funlab, where we've built from the ground up a complete headless solution on DatoCMS and they've had some incredible feedback on this:
"From the beginning, the team at Merkle has been deeply embedded in the Funlab business. This close relationship is exemplified by a big in early on in the project during the rebuild of Funlab's online booking system" says Chief Marketing Officer, Oonagh Flanagan. In addition, Ben Wild Funlab's Chief Technology Officer has this to say "One of the great outcomes of working with Merkle was the access to a lot of solution architects and enterprise architects across the business which enabled us to build out a proper technical solution for the digital transformation"
Merkle is committed to building out well-thought, data-driven customer experiences, and our team of beautiful humans is here to ensure we do just that, for all our customers.