Skin Rocks was founded by Caroline Hirons, a globally qualified skincare expert with a well-established brand and a loyal customer base of 13 million visitors to her blog.
Together with Skin Rocks, Planes qualified, designed and built the industry-first Skin Rocks app. It delivers bespoke product recommendations to help users navigate the complex world of skincare.
The app had 50,000 downloads on the first day of launch. It rocketed to the No.1 slot in the Health & Fitness app chart and No.4 in free App Store apps in the UK.